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Available January 2008. ELEANOR VS. IKE: THE 1952 POLL CONDUCTED FOR ELEANOR'S CAMPAIGN
IN HER BESTSELLING MEMOIR, Personal History, Katharine Graham gave readers an intimate view of her own courageous story. Now in this absorbing and thoughtful study, Robin Gerber reveals the leadership style that was the heart of Graham’s success. Drawing upon exclusive interviews with her friends and colleagues, Gerber analyzes the principles that guided Graham’s toughest decisions. When Katharine Graham took over as publisher and CEO of The Washington Post in 1963, she was burdened with a provincial paper, the painful aftermath of a failed marriage, and private jeering from male executives who believed that she wasn’t up to the job. But in the twenty years following, she remade the Post into one of the world’s largest and most successful media corporations. With her amazing ability to convert every challenge into a mark of achievement for the paper, Graham steered the Post through trials that shook the foundations of not only journalism but the nation as well. As publisher, she defied the government by publishing the Pentagon Papers and exposed White House corruption through a dogged investigation of the Watergate scandal. As CEO, she took The Washington Post Company from $84 million in revenue in 1963 to $1.4 billion when she stepped down in 1991. Throughout her career, Katharine Graham cultivated a management style defined principally by humility and courage. Even her harshest critics acknowledged her interpersonal skills; when faced with sexism in the workplace, she avoided stridency in favor of a pragmatic determination to achieve her goals. While her most canny judgments seemed to be delivered in utter confidence, in private she agonized over each decision, whether it involved forcefully restructuring the paper’s management or resolving a bitter and violent labor strike. In this deeply researched study of leadership and in the lucid understanding that Gerber brings to it, we find a full and nuanced measure of one woman’s incomparable career. In teaching us how to achieve personal triumph in the face of great obstacles, Robin Gerber’s Katharine Graham is an inspiration to all men and women seeking positions of leadership.
“Robin Gerber has a finely-tuned ability to connect the leadership qualities of Eleanor Roosevelt to more modern-day examples of women leaders. In a sensitive interpretation, the author uses the story of my grandmother’s life, and her achievements as a leader to demonstrate how women--from different walks in life--can develop their leadership abilities. A very worthwhile read.” Eleanor Roosevelt’s remarkable ability to confront and successfully overcome hurdles—be they political, personal, or social-- made her one of the greatest leaders of the last century, if not all time. A veritable roadmap to heroic living, Leadership the Eleanor Roosevelt Way examines the former First Lady’s leadership development from her earliest years as a young woman faced with a plethora of obstacles, through her enormously productive and politically involved years in the White House, as an honorary Ambassador, an author, and beyond, providing women from all walks of life with a model for personal achievement. Focusing on the need for women to take greater leadership roles, author Robin Gerber draws on the values, tactics, and beliefs that enabled Eleanor Roosevelt to bring about transformational changes—in herself, and in the world. Each chapter begins with an introductory story taken from successive periods in Eleanor’s life, followed by the lessons she learned and how they contributed to her growth as a person and as a leader. The book also provides anecdotes from Eleanor’s life, as well as from the lives of contemporary “everyday” women to show how all women can discover and further develop their leadership skills. A powerful must-read for women across all sectors –from business to government to the nonprofit world—Leadership the Eleanor Roosevelt Way is a primer for any woman who has tried to balance love and ambition, who has struggled with fear of failure, and who understands that learning and growing are as necessary for life as the air we breathe.
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